Summary – Adda247 Acquires Ekagrata Eduserv Pvt. Ltd.
• Adda247, a leading multilingual learning platform in India, acquires Ekagrata Eduserv Pvt. Ltd.
• Adda247 expands into the INR 800 crore CA test preparation industry.
• Ekagrata’s product portfolio aligns with Adda247’s goal of high-quality online courses for competitive test preparation.
Adda247, India’s foremost multilingual learning platform supported by Google, Westbridge, Info Edge, and Asha Impact, has announced the strategic acquisition of Ekagrata Eduserv Pvt. Ltd., a market leader in Chartered Accountancy (CA) test preparation.
This deal signals Adda247’s foray into the INR 800 crore CA test preparation industry, expanding its competitive exam preparation services.
Ekagrata has developed a robust product portfolio for CA candidates that is precisely aligned with Adda247’s primary objective of delivering high-quality online courses for competitive test preparation.
This purchase is expected to considerably increase Adda247’s user base and position the platform to take a sizable portion of the thriving CA exam preparation industry.
The combination of Adda247’s broad reach and Ekagrata’s subject expertise in CA preparation is likely to result in a comprehensive offering for aspiring chartered accountants, eventually providing an unsurpassed learning experience for those in the category.
Adda247 is India’s largest vernacular exam preparation portal, serving more than 50 million students from Tier II and Tier III cities nationwide. It is backed by prominent investors such as Westbridge and Infoedge, is on a mission to bring excellent education to the public by offering online courses for all major examinations in over ten regional languages in India.
Speaking on the deal, Anil Nagar, Founder and CEO of Adda247, said:
We’ve been preparing to launch the CA category, and we’ve identified the ideal team at Ekagrata to manage and expand this area. Over the next few years, we intend to make significant investments in this area in order to create a market leadership position in CA exam preparation.
With this, our programs have achieved a new level of comprehensiveness, appealing to aspiring students from all backgrounds.
As part of the transaction, It’s founders and workers will join Adda247, and it will now control the whole brand. Anshul Agrawal, the creator of Ekagrata and a well-known personality in the CA industry, will be named Director, CA at Adda247 to oversee the category.
Ekagrata is a focused private investment and holding firm with a single goal: to establish long-term enterprises with global reach and leadership positions. At our heart, we like producing things, solving complicated issues, taking on new challenges, and being unique while being values-driven.
Anshul Agrawal, the founder of Ekagrata, added:
Joining up with Adda247 provides a fantastic chance to increase our impact in the CA exam preparation arena. We look forward to leveraging Adda247’s broad network and technological prowess to help more CA applicants in India.
CONCLUSION : Adda247, India’s leading multilingual learning platform, has acquired Ekagrata Eduserv Pvt. Ltd., a market leader in Chartered Accountancy test preparation, marking a strategic expansion into the INR 800 crore CA exam preparation industry.
