Upgrad Advanced Certificate in Digital Marketing and Communication Reviews | Analytics Jobs Reviews

About upGrad

Before reviewing UpGrad Advanced Certificate in Digital Marketing and Communication, let’s have some information about Upgrad. Upgrad was founded by RONNIE SCREWVALA 2015, who is Co-Founder and Chairman of one of the ’25 Asia’s Most Powerful People by Fortune Magazine.

MAYANK KUMAR, Who is Co-Founder and MD of BW Education ’40 under 40′ Achieved by Business World, 2020.

PHALGUN KOMPALLI, who is Co-Founder of BW Disrupt ’40 under 40′ Achieved by Business World, 2020.

Now it is expanding in different fields like upGrad rekrut, upGrad jeet, upGrad campus, and Knowledge hut.

Now, talk about UpGrad Advanced Certificate in Digital Marketing and Communication and its most sought-after features.

Let’s dig in to find more information on this program. 

• It is a program of 32 to 50 weeks.
• Certificate from MICA
• 15+ Case Studies and Live Projects
• MICA Executive Alumni Status
• Video Library with 90+ Tools
• Fortnightly Coaching by Industry Mentors
• Personalized Resume Feedback
• Mock Interviews by Hiring Managers
• Daily Doubt Resolution
• One free Deferral

Special Features

Upgrad Advanced Certificate in digital marketing and communication Without Quitting Your Job

• Hands-on experience with the latest tool.
• Hiring Opportunities from Uber, Genpact, Microsoft, PwC, and more.

Suggested Blog: – Springboard online course Professional Digital Marketing Certificate

Eligibility Criteria

Bachelor or Equivalent Degree.

It’s time to look below for the Syllabus of the Program.

Best content by leading faculty and industry experts in videos, case studies, live projects, assignments, and live lectures.

Program Structure: 

1. Digital Marketing Landscape
2. Digital Channels Deep Dive 1
3. Digital Channels Deep Dive 2
4. Marketing Analytics and Integrated Strategy
5. Capstone Project and e-Commerce Bootcamp 

In the syllabus, they cover topics like:

• Fundamentals of Digital Marketing
• Digital Marketing Metrics and Channels
• Customer Centricity
• Case Studies 
• Designing a Web Presence
• Search Engine Optimisation (SEO)
• Case Studies
• Blog Creation Project ( on WordPress)
• Social Media Marketing Live Project ( on Facebook Ads Manager)
• Search Engine Marketing (SEM)
• Programmatic & Display Advertising
• Content Marketing
• User Nurturing
• Case Studies
• Google Ads Search Campaign ( Google Ads Manager)
• Email Marketing Live Project ( Get Response)
• Web Analytics
• Defining a Robust Digital Marketing Strategy
• Planning DM Resources (Agency/Team)
• Case Studies
• Web Analytics Live Project ( Google Analytics)
• e-Commerce Bootcamp
• Capstone Project

Suggested Blog: – Best LinkedIn Digital Marketing Course Review 

Skills that they cover:

SEO, Social Media, SEM, and Content Marketing, Branding, Marketing Analytics.

Tools and programming languages that they cover:

GetResponse, GTmetrix, Ubersuggest, SolarWinds Pingdom, Screaming Frog, SEOSiteCheckup, woorank, ahrefs, sprout social, TweetDeck, Hootsuite, Buffer, etc. 

Placement

They do not provide a placement guarantee for this program. 

However, after going through several reviews online. We have mixed opinions on it. 

Admission Fee

Now let me tell you the fee for the upgrad advanced certificate in digital marketing and communication program. You can choose one or more than one specialization based on your interest, and the price will be according to your choice.

Fee for Base Program + 1 Specialization : INR 1,09,045 (Incl. Taxes) | Duration : 32 Weeks

Fee for Base Program + 2 Specializations : INR 1,26,745 (Incl. Taxes) | Duration : 38 Weeks

Fee for Base Program + 3 Specializations : INR 1,41,495 (Incl. Taxes) | Duration : 44 Weeks

Fee for Base Program + 4 Specializations : INR 1,56,245 (Incl. Taxes) | Duration : 50 Weeks

So you can choose any of the above specializations with the compulsory base course. And the fee will be according to the study.

The unique fee structure. The high fee may be the Globally recognized Product Management program, Rigorous and customized feedback on assignments, Placement Opportunities, and Support, and One-on-one industry mentorship facilities put it on this high But that being said, let’s look at the most important section, Reviews from Learners and Alumni. 

Reviews:

When it comes to program reviews, learners have many things to say. Some are good, some bad, and some very bad. We looked at multiple review platforms, including our own; https://analyticsjobs.in/

On the question, “Can you help me with the honest upGrades reviews of the Advanced Certificate in Digital Marketing and Communication?”

The students had many things to say. Let me summarize a few for you. And for the rest, I have added the link in the description; you have read them for yourself too.

1. Learner 1 seems happy after this course as he likes the course structure in which case studies and live projects benefitted him.
2. Learner 2 seems unhappy as he was just placed somewhere, but he hopes so.
3. Learner 3 is also happy as he finds the faculty and mentors helpful.

Upgrad Advanced Certificate in Digital Marketing and Communication on 3 professional platforms:

1. MouthShut
2. Trustpilot
3. SiteJabber

Advanced Certificate in Digital Marketing and Communication by upGrad on Mouthshut

Overall rating is 4.45 star out of 5 based on 4471 votes for upgrad. It’s rating of Service & Support on Mouthshut is 4 out of 5. It’s rating of Administration is 4/5 and the rating of Student engagement is 4/5. Rating of Value for money for upGrad on mouthshut is 4/5. The overall rating of upgrad advanced Digital marketing and communication review on Mouthshut platform based on total votes of 4471, which is comparatively good and rate with more accurate data.

Advanced Certificate in Digital Marketing and Communication by upGrad on TrustPilot

It’s overall rating is 4.0 out of 5 stars. The overall rating for upgrad advanced certificate in digital marketing and communication on Trust Pilot is based on 63 total votes which is comparatively not good number.

Advanced Certificate in Digital Marketing and Communication by upGrad on Sitejabber.

There is 0 reviews for upgrad on Sitejabber platform. if in future we found the reviews on sitejabber related upgrad then we’ll added here.

To summarize the reviews, upGrad Advanced Certificate in Digital Marketing and Communication is suitable for enhancing skills and knowledge. It will be a better choice for someone who wants to do the Digital Marketing course. But the fee is very high for this course. You can see other options for the system.

So this was today’s review, guys. I hope you found points that will help you make these big decisions better. And if it did, like the video. Please share it with your friends so they can make informed decisions too. Add comments on which courses you want us to review next. And do not forget to subscribe to our YouTube channel, “Analytic Jobs.” Because we will come up with more videos to help you choose the best course for your better future.