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Anubhav Dubey who is a 22-year-old boy who belonged to a middle-class family and was preparing for the UPSC exam, started Chai Sutta Bar with his friend Anand Nayak since they always wanted to start a food venture of their own. Later their friend Rahul Patidar also joined them and the team became stronger.
Their idea was to serve Indian tradition on the bar table by serving authentic chai and coffee. It was started in Indore in July 2016.
Because of the uniqueness and high-quality taste, the venture got famous and within just a span of years many more outlets were started. Today, it is successfully running its outlets all over India with great service.
It is an International brand that takes pride in spreading the aroma of desi kulhad chai worldwide.
How did Chai Sutta Bar Started
It was started by Anubhav Dubey with a single outlet in Indore in 2016 and now they have over 200 locations across India. Anubhav Dubey, who came from a middle class family, opened his first outlet with a capital of Rs. 2 lakhs. Today, They operates about 200 outlets in nearly 60 cities in India, and in Dubai and Muscat, and sells nearly 3 lakh cups of tea every day. The total turnover of the outlets is Rs. 100 crores.
Watch our YouTube Video: The Successful Entrepreneurs | Episode 1 | Success story Anubhav Dubey | Chai Sutta Bar
Anubhav used smart ways of marketing during the early stages of his business. He built his first outlet outside the girls hostel because he assumed that once girls started flocking to the café, boys would eventually follow up. Then he sought the support of his friends to draw a crowd to his café, capturing the attention of passers-by.
Anubhav, who is only 25, is not only making money, but also hiring orphans and disabled people at his establishments. Every day, the enterprise buys roughly three lakh kulhads which supports many potter families across the country. What else could be a better example of Atma Nirbhar Bharat. It’s inspiring to see how Anubhav converted a simple idea like selling tea into a profitable business via his hard work and commitment.
Chai Sutta Bar Owner
Founded in 2016 by two young and passionate entrepreneurs Anubhav Dubey and Anand Nayak. Later, They were joined by another passionate being, Rahul Patidar. It is the most successful Chai franchise of India. With its rising popularity among the people, the question regarding the CSB founder is also getting in the market. As far as I know, the initial idea of launching a startup was of Anubhav Dubey, who was preparing for UPSC exam back then.
Concept of Chai Sutta Bar
I would say that their way of serving chai makes them different. Their whole concept was quite unique and it attracted customers. Before them, Hardly any cafes in Indore served chai in a kulhad, but now they has taken the kulhad tradition to a global stage.
Another aspect that sets them apart from other cafes is the variety of flavors they provide.They also promote localization by buying kulhads from local potters.
Chai Sutta Bar Menu
Here’s the take now. You might think from the name that it offers tea only, But that is not the case. You will find various other food items like Pizza, Sandwich, Pasta, cold coffee etc. Following is their menu link I have added, you can have a look at their delicacies.
Chai Sutta Bar Near Me
So far they are spread across 400+ outlets and over 190+ cities. As per your convenience you can also search for the nearest outlet on google maps
Chai Sutta Bar Outlets
It has opened 400+ outlets in 190+ cities pan-India. In addition to this they also have outlets in Muscat, Dubai, Port Blair and Nepal.
By the end of 2022 they have a plan to grow in other countries in the UK, USA and Canada. They offers a variety of chai flavors as well as a wide selection of culinary items so that everyone enjoys the ambiance and flavor.
Chai Sutta Bar Franchise Cost
You can contact them via their website , it’s just that you need to fill in the basic details. Their Franchise is being offered across different locations. For an initial investment of ₹16 lakhs, the franchiser receives a quick 15 month payback period with an average of ₹90,000 returns every month.
It also needs an experienced owner to run the daily business operations. Starting the tea cafe business, beverages and food sections need a commercial area. The area required is from 300 – 2000 sq ft . It should be close to a railway or bus station, educational institution or shopping high street. You need not own the place.
Chai Sutta Bar Franchise Contact Number
If you are interested for a franchise you can contact the following
Corporate office
405/407. 4th floor, silver Arc Plaza, Janjeerwala Square, New palasia, Indore, Madhya Pradesh, 452001, India
phone no: +91-6262300031
Email : chaisuttabar@gmail.com and Business@chaisuttabarindia.com
Chai Sutta Bar Locations
The first outlet are was started in Indore and today it has more than 135 outlets across 3 international locations. They witnessed this growth in just five years, which says a lot about how profitable it is to have their franchise.
Being a part of the Food and Beverage industry, it was comparatively easier for them to spread its wings across the country. The other factor that contributed to the growth is the dedication and inspiration of the founders, Anubav Dubey, Anand Nayak and Rahul Gothi. Their main purpose is to take their Indian culture across the globe. One can find their online presence here
Chai Sutta Bar Machine Price
The machinery and equipment will be around 3 Lakhs, Interiors furniture would be around 5 lakhs. Initial raw material will be around 2 Lakhs. Overall the total investment would be 10 Lakhs and some other miscellaneous expenses along with it.
It is a fast growing cafe chain in India. Considering the love for tea in India, it still has a long way to go. Moreover, as the team is planning to spread its footprints to other countries as well, this shows that the company’s management has a plan for the brand.
Chai Sutta Bar opening time
They are open 24×7. Here is the list of their time table which is mostly followed in their outlets.
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Chai Sutta Bar International locations?
They have outlets in Dubai, Muscat, Port Blair and Nepal. By the end of 2022, they plan to grow in countries including the UK, the USA, and Canada.
Top 10 most popular Chai Sutta Bar outlets?
Following are the top 10 most popular outlets of Chai Sutta Bar:
- Chai Sutta Bar, Indore
- Chai Sutta Bar, Agra
- Chai Sutta Bar, Delhi
- Chai Sutta Bar, Mumbai
- Chai Sutta Bar, Jaipur
- Chai Sutta Bar, Dehradun
- Chai Sutta Bar, Nagpur
- Chai Sutta Bar, Lucknow
- Chai Sutta Bar, Patna
- Chai Sutta Bar, Ludhiana
Conclusion
Tea is the second highest consumed beverage on this planet, after water, and India ranks 29th in global tea consumption. Internationally, the opportunity is even larger. The UK comes second in that rank after Turkey. People in the UK like water-based tea, so CSB will tune their products to their liking. The large Indian and South Asian community there will also get a taste of their traditional milk-based teas.
Any huge business requires huge capital, and well, Anubhav also wanted to start a small business with a great Idea. He did not have any experience of doing business, he was not firmly sure how much investment he would need to start a chai business.
His friend named “Anand Nayak” received Rs. 3 Lakhs after withdrawing his old business, and they started chai business with that amount, which was a calculated risk.
He did not have any experience or idea of how much money should be invested in which module and strategy, and after arranging all the business modules, he did not have the money for the display board.
As a solution, he painted the name on the wooden ply and displayed it.
He borrowed the hardware equipment from his old friends and arranged the shop’s rest interior.
This business model is the best inspiration for the youth because the tea selling business is considered a low-quality business in India, but as I tell every business doesn’t have quality, the business idea makes the business either high qualitative or low qualitative business.
Having a great investment, one can open a jewelry shop or showroom also, but if he would not be dedicated and surrender to the business, he could not earn much more about, apart from earning, he would not be able to run the business at least for survival as well.
You have the live example, how a product of just 10 rupees made a person a millionaire in just 5 years, and there are a lot of sacrifices, dedication, hurdles to get this massive success.
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Frequently Asked Questions
A brand is not only known for its quality of food but also for the vision & values it withstands. Chai Sutta Bar is marching ahead with a mission to bring a smile to everyone’s face. They are committed to serving the highest quality of goods and beverages.
With this vision, they have a target to blend our Indian Culture rich in values and morals with the world’s advancing ambiance to deliver an unforgettable experience for everyone. Their mission is to get Kulhad Chai across the world and get customers to taste it. Chai Sutta Bar works on the principle of providing excellent customer service and experience.
The initial idea of launching a startup was of Anubhav Dubey, who was preparing for UPSC exam back then. Chai Sutta Bar was founded in 2016 by two young and passionate entrepreneurs Anubhav Dubey and Anand Nayak. Later, They were joined by another passionate being, Rahul Patidar.
Chai Sutta Bar is the most successful Chai franchise of India. With its rising popularity among the people, the question regarding the Chai Sutta Bar founder is also getting into the market. The initial idea of launching a startup was of Anubhav Dubey, who was preparing for UPSC exam back then.
Although the name is Chai Sutta Bar, they do not promote smoking. The name is trending on the internet “Chai Sutta Bar” but they say no to smoking which is a good thing. The term “sutta’ is quite common among youngsters so that could be a good marketing strategy.
The opening of a franchise at Chai Sutta Bar is easy. The requirement of The franchise needs an investment of 16 lakhs , 2 % royalty , 300-400 sq ft of space and 4-5 employees.
You must fill a form , give some deposit and you are allowed to open a Chai Sutta Bar franchise .Visit chai sutta bar website for further details and proceed opening a franchise of the renowned chai chain and cuddle the kulhad.
As a popular brand, the CSB asks for the minimum area that you must have it 80 sq. ft. to 2000 sq. ft.Only the space area does not fulfill the requirements, the location must be proper where you can grab the maximum walk-in customers because your revenue will be generated most from them.You can choose the preferred location near any big college, High Street, any multinational company, the huge commercial hub.
The reason behind selecting this location is that these locations contain the massive public always, and the consumption of the massive public boosts the revenue of the retailed business.By acquiring the Chai Sutta Bar Franchise, you will be provided the agreement of 5 years, with an average ROI of 108%, and with the Payback Time of 1 Year and 3 Months.The Raw Material will be provided from the brand, you are not allowed to use your own materials and strategy to make a tea in regards to serving the customers.
After having the successful tie-up of the franchise of Chai Sutta Bar, you will be requiring the manpower of 3-4 employees as a staff, and you are also free to tie up with the online food delivery partners.If you want to open the chai sutta bar franchise, you have to just interact on the official website of chai sutta bar, and put a request, their executive will call you and after determining all the parameters, you would be able to have the franchise of chai sutta bar.
You are going to invest around 16 lakhs to 20 lakhs rupees to acquire the franchise of Chai Sutta Bar in your area, so the profit margin must be accordingly and, the chai sutta bar profit margin is around 90K per month, and there are rarely other franchisors who are offering this amount of revenue in reward of 16 lakhs to 20 lakhs.
The franchise model of chai sutta bar ( which is a well known cafe chain serving chai in kulhad at an affordable price) is the talk of the town .The franchise model of chai sutta bar offers easy compliance along with high profit and less investment.
It offers an agreement of 5 years with serving the raw materials on their half , online delivery partner tie up, marketing and sales strategy support .It provides extensive support to the franchisee for mutual growth and profitability of the business.