Hyderabad: A menstruation monitoring app known as Maya has reportedly shared its info with social media giant Facebook, based on investigating completed by Privacy International.
Each and every interaction between you and the app, for example, whenever you open it, whether you’ve protected or maybe unprotected sex, your period cycles, contraceptive tablet use, how you are feeling, and whether you’ve pimples or maybe breast tenderness, could be transferred to Facebook and get public knowledge.
Women make use of these apps for an assortment of purposes, from monitoring their period cycles to maximizing the chances of conceiving a kid.
On the Google Play store, Maya, owned and operated by India based Plackal Tech, has much more than 5 million downloads, based on Buzzfeed News.
Out of the 36 apps the Britain based privacy watchdog tested, 61% had been discovered to be instantly transferring information to Facebook the moment the user opens the app.
This occurs whether the user has a Facebook account or not, and whether or not logged onto Facebook.
Based on the research there’s a good reason why advertisers are very interested in the mood of yours; understanding when an individual is actually in a weak frame of mind means she may be smartly targeted.
Understanding when a teen is feeling very low means an advertiser may try and promote him a food supplement that is designed to make him feel powerful and focused.
‘We also discovered that several apps regularly send Facebook extremely detailed and sometimes incredibly private data. Once again, it did not matter in case people had been logged out of Facebook or did not have an account,’ the report stated.
Understanding people’s mood is an entry point for adjusting them. And that’s all of the more stressing in an era when Facebook is having a lot of influence on the democracies of ours since the Cambridge Analytica scandal disclosed.
In an email discussion with this newspaper, a Maya app representative denied the report: “Reports of Maya leaking user private data or breaching it for business reasons are completely false, baseless and incorrect.
“They are sensational and one-sided also. as most apps, sites, we also make use of analytics and email equipment including Google, Clevertap, Facebook Analytics and many more. Every site, app, and platform applies analytics to enhance user personalization and experience.”
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